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CentML (now Nvidia)
CentML — an AI optimization platform acquired by Nvidia — had several existing email lists that were not being utilized. I was brought in to relaunch those newsletters and scale up their content and social media presence. Assets ↘
By targeting the newsletters and their content, assessing past metrics, and rebuilding the design assets and narrative, I was able to improve reading times by over 2.5x and open rates 3x. Results ↘
✦
RESULTS
75%
New Newsletter Read Rates
Industry benchmark: Approximately 19%
95%
New Newsletter Open Rate
Industry benchmark: Approximately 23%
5x
Content Production
Published several items a week with a small team.
6x
Social Media Engagement Rate
Regular dissemination of content and updated assets.
✦
CENTML ASSETS



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