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Image by Paul Berthelon Bravo

NEWSLETTER RELAUNCH & CONTENT SCALING | Portfolio →

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CentML (now Nvidia)

CentML — an AI optimization platform acquired by Nvidia — had several existing email lists that were not being utilized. I was brought in to relaunch those newsletters and scale up their content and social media presence.  Assets ↘

By targeting the newsletters and their content, assessing past metrics, and rebuilding the design assets and narrative, I was able to improve reading times by over 2.5x and open rates 3x. ​ Results ↘

RESULTS

75%

New Newsletter Read Rates

Industry benchmark: Approximately 19%

95%

New Newsletter Open Rate

Industry benchmark: Approximately 23%

5x

Content Production

Published several items a week with a small team.

6x

Social Media Engagement Rate

Regular dissemination of content and updated assets.

CENTML ASSETS

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